Your website’s homepage is your company’s calling card. For most company websites, the homepage is the single most visited page. And since the homepage is referenced by the company’s root domain – yourcompany.com – it is often the easiest website address to promote and for visitors to remember. The homepage also sets the tone for the content on the rest of the site and serves a utilitarian function to introduce the navigation and other technical and design features.
Topics: Website Development
Are you feeling a bit defeated by all the technical jargon and constant barrage of new rules affecting how your website ranks in search engines? The reality may be that trying to stay on top of ever-changing search algorithms used and insider secrets is probably not going to yield better results than focusing on a few proven website basics.
Topics: SEO, Website Development
Redesigning your website isn’t just an exercise in aesthetics. Sure, the purely visual elements of your newly designed website will likely get the most attention, but remember: a great website redesign also requires that you consider (and improve) what’s under the hood.
Topics: Website Development
The accessibility of websites on various consumer devices is a fluid issue, creating both opportunities and challenges for creative web developers. From traditional computer screens to smart phones, tablets, gaming consoles and even refrigerators and home security systems, the technology for web-enabled gadgets is continuously evolving.
Topics: Website Development
To capture more leads from traffic to your website and collect the right information for follow-up communications, it is important to have a conversion system built into the site that goes beyond the usual Contact Us page. Possibly your website’s most important feature, it should offer visitors several options to interact and engage on their terms. One new solution we can offer provides simple customization and “bolt-on” use for any site.
Topics: Website Development